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Restaurant Marketing with Visual Content: The Simple Funnel
Marketingmarketingvisual-contentrestaurant-growth

Restaurant Marketing with Visual Content: The Simple Funnel

3 min read
FoodPhoto Team• Marketing strategy

A simple visual content funnel for restaurants: what photos to use for discovery, conversion, and retention—plus a workflow to produce assets weekly.

TL;DR

Discovery needs scroll-stopping visuals. Conversion needs clear, accurate menu photos. Retention needs trust (people, process, reviews).

1) Discovery (get attention)

Short videos, action shots, bold hero items.

2) Conversion (get the order)

Clean listing photos and consistent menu images.

3) Retention (get repeat customers)

Behind-the-scenes, team, community, reviews.

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The practical workflow

One weekly shoot session can feed all three stages if you export the right formats.

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Topics

marketingvisual-contentrestaurant-growthstrategy

Keep reading

Older article
Menu Photography Pricing: How to Buy a Shoot (and Avoid Surprises)
Newer article
Instagram Food Photos for Restaurants: What Gets Saves (Not Just Likes)

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